IHK certificate course –
AI Leadership & Change Manager
This course places a special and equal emphasis on AI as a technology, as well as change management processes to support your company in the digital transformation.
Gain valuable insights, strategies and tools on how to effectively prepare your employees for the upcoming changes and potential created by AI and lay the foundation for your company’s future success.
Ticket price per participant:in
10% discount for Pro members of the Federal Association for AI Transformation
3.900 €
In cooperation with:
In cooperation with:

- Acquisition of practical skills for the implementation of artificial intelligence
- Customized AI strategy for your own company
- Networking and exchange with experts and other participants in a protected space
- Each participant also receives individual mentoring
As a participant in our course, you will take part in an excellent program that will provide you with the necessary tools and approaches to seamlessly integrate AI into your business strategies. Together with like-minded people, you will learn how to transform your company through the use of AI and optimally position it for the challenges and opportunities of the digital age.
Create the basis for better decisions in your company
Our aim is to provide you with a sound understanding of artificial intelligence and its versatile applicability in various industries and business areas.
Take the opportunity to learn about specific tools and technologies that are critical to your professional ambitions or your company’s goals. This course is aimed at top management, decision-makers and executives who want to deepen their knowledge of AI and develop practical applications for their career and their company.
- Start: 25.03. – 09.06.2025
- Membership: Unlimited in time
- Platform access: Immediately, after acceptance of the application
- Target group: Top management, decision-makers, executives
- Mentors: GENIUS ALLIANCE lecturers
- Duration: 3 months (50 learning units of 45 minutes each)
- Frequency: Weekly online meetings of 90 minutes each
- Number of participants: 10-25 people
- Previous knowledge: none
- Location: Community platform
- Technology: PC/MAC with browser or smartphone
What makes this course different!
Change management
AI technologies offer enormous potential for optimizing business processes, increasing efficiency and creating new value creation opportunities.
However, the introduction of AI goes far beyond technical implementation. It requires a profound cultural change within the company and therefore places enormous demands on change management, i.e. the systematic planning, implementation and control of change processes in organizations.
In addition to the technical side (technology), the “human factor” is particularly critical to success: the introduction of AI will massively change certain activities or even completely eliminate some professions, which is why responsible managers increasingly need skills in dealing with resistance, fears and conflicts.
Unique position (differentiation)
This course is not another ChatGPT & AI Prompt Engineering seminar, but offers professional B2B solutions in the field of Artificial Intelligence to build AI as a valuable asset in companies, to create independence from large language models that are data protection compliant and comply with European directives.
In addition, this course not only provides technical understanding, but also strategy tools to successfully initiate and implement change and transformation processes.
In addition, the exchange on our online platform with our lecturers and course participants continues beyond the course to ensure a sustainable exchange of experience in the practical implementation of the acquired knowledge.
- Focus on compliance and ethics: Our certificate course emphasizes the importance of compliance with legal regulations and ethical standards when implementing AI in companies.
- Industry-specific case studies: By incorporating case studies from various industries, participants gain valuable insights into specific challenges and proven solutions.
- Interactive workshops: In addition to the theoretical basics, our certificate course offers practical workshops in which participants can work on real-life problems and hone their skills.
- Expert panel: Weekly Q&A sessions with experienced practitioners, legal experts and ethicists provide insights into current challenges and best practices.
- Toolbox for implementation: Participants receive a comprehensive collection of tools and frameworks to support them in the successful implementation of AI projects.
- Networking platform: An exclusive online platform offers a protected space and promotes exchange and networking with other managers, experts and alumni of the certificate course.
- Personalized feedback: Individual consulting sessions allow participants to discuss and optimize the application of what they have learned to their specific business situations.
The program of the IHK certificate course
Part A | Artificial intelligence
Week 1 (90 minutes)
Introduction to Artificial Intelligence
- Introduction and important terms
- Historical development and milestones
- Fields of application of AI
- Concepts and processes of machine learning
- Procedures for supervised and unsupervised learning
- Fundamentals of the EU AI Act, communication of legal obligations and compliance requirements
- Methods to avoid discrimination, lack of transparency and other risks
- Risk classification of AI systems and the associated requirements
- Handling personal data, GDPR compliance and fair data use
Week 2 (90 minutes)
Technical basics
- Introduction to neural networks
- Deep learning techniques and examples
- Basic statistical terms
- Data analysis and processing
Week 3 (90 minutes)
Tools and frameworks for the development of AI applications
- Programming languages and libraries
- Frameworks for machine learning
Week 4 (90 minutes)
Generative AI
- Types of generative AI
- Text generators and chat systems
- Image, audio and video generators
- Tool usage such as ChatGPT vs. API implementation
Week 5 (90 minutes)
Fields of application of AI in the company
- Hypercloud provider and possible shortcuts
- AI in the company: Marketing, sales, analytics
- Useful AI tools
- Identification of application areas and opportunities
- Creation of a roadmap for AI projects
Part B | Change Management
Week 6 (90 minutes)
Basics of change management
- Introduction and important terms
- Human behavior in the face of significant change
- Change management phase model
- Driving change: Appropriate leadership behavior
- Requirements for attitude and communication
- Dealing with resistance
Week 7 (90 minutes)
Change management charter
- Significance of clearly defined and “tangible” objectives
- “Stakeholder Management”
- Primacy of the transfer
- Involvement of those affected
- Success factors for implementation
Week 8 (90 minutes)
4-phase modelfor AI change processes | Phase 1 + 2
- Phase 1: Objectives and impact assessment
- Practical examples from the economy
- Approaches for transfer to your own company
- Phase 2: Planning and design
- Practical examples from the economy
- Approaches for transfer to your own company
Week 9 (90 minutes)
4-phase modelfor AI change processes | Phase 3 + 4
- Phase 3: Preparation and implementation
- Practical examples from the economy
- Approaches for transfer to your own company
- Phase 4: Evaluation and adaptation
- Practical examples from the economy
- Approaches for transfer to your own company
Week 10 (90 minutes)
Organizational transformation
- Implementing and ensuring the sustainability of the changes
- Motivation to further develop the AI measures already underway
- Appreciation and internal “marketing” of the team’s initial successes
Part C | Practical work
Week 11 (90 minutes)
Project work
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Instructions for developing your own AI application or strategy
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Development of a recommendation for action for an individual change strategy
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Accompaniment and support for project work
Week 12 (90 minutes)
Presentation and conclusion
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Presentation of the project work
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Feedback round and discussion
-
Completion and award of certificate
Workshop 1 (1 day)
Consolidation of the technical basics and practical exercises
Workshop 2 (1 day)
Intensive work on own projects and strategic change processes
Self-study (approx. 10 hours)
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Solving practice-oriented tasks and case studies
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Processing of exercises
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Deepening the learning content through further literature and online resources
This certificate course combines in-depth knowledge with practical exercises and offers participants a comprehensive basis for independently developing and implementing AI strategies for their own company.
Dr. Chris Schäfer
Lecturer
Dr. Felix Ulmer-Zhuo
Lecturer
Andreas Schmidt
Lecturer
Norman Müller
Lecturer
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GENIUS ALLIANCE was founded by Norman Müller and Andreas Schmidt to actively shape the future of business with tailor-made AI and digitalization strategies for C-level and top management. Our goal is to provide companies with significant competitive advantages through access to leading experts.
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